Implementing cEMV Payment for Bus Transit
17th October 2017
In May 2017, we were approached by a number of Bus Operators to implement a rollout of a Contactless Payment Solution which could be used to replace cash for Bus Operators and enable a range of transport initiatives. Leveraging our earlier work on multiple ITSO* - based smart schemes, we were asked to identify new opportunities for use of contactless payment and re-assess the feasibility of the Contactless Payment Solution vision. We identified a potential product and instigated a trial with two bus operators. Our recent trials have determined that a low cost-efficient solution is viable and has been very well received by customers and operators. We are in the process of taking this forward to the next stage.
Contactless payment for travel in London has proved popular and has grown steadily since its initial launch in 2013. Today over 40% of TfL pay as you go journeys are made using contactless payment cards. It is attractive for passengers because they don’t need change, they don’t need to know the exact fare and daily fares are capped. They just touch their credit/debit card as they board the bus.
Recent work by the UK Cards Association supported by the Department for Transport and Operators has established a simple payment model and scheme with capping which could be implemented by operators and transport authorities in the UK.
Bus journeys are taking longer due to congestion and slow boarding
Paying with cash is slow & old fashioned. Cash handling has economic implications for operators.
Longer dwell times at bus-stops increase pollution
Passengers want convenience of using cards & smartphones
Oyster style smart schemes are very expensive.
ETM’s (Electronic Ticket Machines) using cEMV as cash replacement, still requires interaction with driver, taking the same time as exact fare